Fuel competitive excellence in the NIL fundraising era
Today it takes more than scholarships to recruit and retain elite student-athletes—it takes revenue sharing, expanded aid, and support for evolving name, image, and likeness (NIL) opportunities. GiveCampus equips college athletics leaders with the fundraising tools they need to stay competitive.
-
-
Unleash the power of community in college athletics fundraising
Athletics-focused appeals on GiveCampus have surpassed donor goals by more than 100%, with conversion rates nearly 25% higher than typical campaigns. And when peer-to-peer advocacy kicks in, schools see up to 10x more gifts than they do on traditional giving days. In athletics, community power is unmatched—and GiveCampus brings it to life.
increase in donor participation
higher conversion rates
the number of gifts via peer-to-peer
A landmark ruling is rewriting the playbook for college athletics
With $20.5M+ in student-athlete pay, no scholarship caps, and Collectives reshaping their role, budgets are strained and donors are confused about where and how to give to NIL fundraising initiatives. Programs must adapt fast to secure new private support—or risk falling behind in recruiting, retention, and competitiveness.
Why use GiveCampus for D1 athletics fundraising?
From first-time donors to six-figure prospects, GiveCampus equips college athletics leaders with everything you need to engage fans, inspire philanthropy, and drive support for student-athletes. Plus, there’s a ≈50/50 chance your institution’s advancement team already uses GiveCampus to fund key initiatives.
WHY GIVECAMPUS
Engage more donors
Excellence Funds, scholarships, and sport-specific initiatives only succeed if donors know how to support them. GiveCampus provides the technology to drive engagement at scale.
Spin up high-converting giving forms—in just minutes
Drive donors to your Excellence Fund, general fund, or specific team appeals—and accept tax-deductible gifts—No login or extra steps needed.
Provide a fast and frictionless donor checkout experience
Deliver a fast, mobile-first giving experience with donor-preferred payment options—including Venmo, PayPal, Apple Pay, and Cash App Pay.
Drive reliable revenue with recurring gifts
Secure sustainable support via higher ed’s most advanced recurring giving engine—auto updates, flexible options, and easy donor management.
Equip every sport with its own fundraising hub
Empower coaches and development staff to share sport-specific campaigns while ensuring unified reporting, receipting, and stewardship.
Motivate fans with dynamic gift incentives
Let fans score student-athlete experiences, scoreboard shoutouts, signed jerseys, and more—let us handle the FMV details and receipting.
Ignite competitive fundraising
Turn team competitions and rivalries into results with gamified giving and proven peer-to-peer tools that drive donor engagement.
WHY GIVECAMPUS
Fundraise faster and more efficiently with an AI-powered platform
Whether your department runs lean or has a robust development staff, GC Intelligence helps you make every fundraiser on your team more effective.
Draft personalized outreach at scale—with just a few clicks
Use generative AI to draft donor outreach, proposals, and ‘from the coach’ stewardship messages in minutes.
Leverage predictive models to tap new donors
Identify which alumni, parents, or fans are most likely to give—and at what level—so your team focuses its time where it matters most.
Manage all major gifts from a single platform
Track touchpoints, segment donors, get AI-recommended next steps, and manage portfolios—all from the same platform.
WHY GIVECAMPUS
Stay agile and aligned
Division I athletics are dynamic—from buzzer-beater wins to epic rivalries—and you need fundraising tools that keep pace. GiveCampus helps you pivot quickly while keeping athletics and advancement on the same page.
Update forms and campaigns instantly after a big win
Swap giving page imagery and messaging instantly after big wins or marquee moments—no IT help required.
Leverage gamification to keep the momentum going
Harness the competitive spirit of athletics with peer-to-peer leaderboards that engage alumni and fans in real time.
Embed athletics giving into broader appeals
Integrate athletics into a capital campaign or endowment drive so NIL fundraising complements—not competes with—university priorities.
Unify donor pipelines across Advancement and Athletics
Seamlessly sync constituent data with your CRM so leaders, coaches, and development staff share one reliable source of truth.
Win the NIL era with stronger athletics fundraising
Alumni, fans, and donors fuel every victory. GiveCampus brings advancement and athletics together on one AI-powered platform to rally support through campaigns, recurring gifts, and major donations.
See how we help D1 schools fund athleticsGiveCampus curious, but not quite ready to chat?
We get it. Our 45-minute twice monthly Drop-In Demo is for you. It’s your chance to see GiveCampus in action and get answers to your questions (off screen, in chat, and in relative anonymity 🥸).
DePauw leveraged one of college football’s oldest rivalries to fundraise for athletics
Their OneTeamDePauw campaign drove record-breaking support for student-athletes in the classroom and on the field—and the University was able to achieve more than double their donor goal.
Nearly half of all Division I schools use GiveCampus to raise funds for their initiatives