Holyoke Community College uses GiveCampus to find and engage new donors
The advancement team from Holyoke Community College (HCC) is breaking all kinds of Giving Day records—and they’ve been doing so with a small but resourceful annual giving staff of one.
HCC partnered with GiveCampus in January 2020
They’ve since succeeded in finding and engaging a loyal community of donors that’s grown each of the years since signing with GiveCampus.
Solutions provided:
Holyoke used GiveCampus to:
Launch a big-league appeal on a minor league budget
The newly minted advancement team’s #1 goal was to launch an annual Giving Day. Their biggest challenge? Resources.
Build a deep bench of advocates
With the support of a dedicated partner success manager, ten advocates, and the right tools, HCC crushed their goals.
Take big swings—and hit everything out of the park
After raising $100K last year and just shy of $200K on their 2022 Giving Day, HCC earned major-league bragging rights.
HCC raised nearly $200,000 during their record-breaking #TogetherHCC campaign
Alumni, faculty, staff, and friends led a historic day of giving, raising more than $192,000 for student support programs during the “Drive to Change Lives” campaign.
Total dollars raised
Donors from 22 states made gifts; nearly half were alumni.
Total donors
HCC achieved 139% of their 300 donor goal, up 41% from 2021.
NEW donors
A generous new-donor challenge generated more than $32,000.
Download the full case study
Discover how HCC used the GC Social Fundrasing Platform to identify untapped donor segments—people connected to the college in surprising ways.
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