Susquehanna signed a one-year contract with GiveCampus in 2018
After switching vendors in 2019, Susquehanna’s advancement team returned to GiveCampus ahead of their spring 2020 Giving Day—and that kicked off a whole year of wildly successful fundraising.
Susquehanna beat their 2020 Giving Day donor goal:
61 advocates helped spread the word
Peer-to-peer outreach helped win the day as SU had 61 loyal supporters fundraising on their behalf.
Challenges and matches helped boost alumni engagement by 11%
Easy reporting and reconciliation allowed the advancement team to be more creative with incentives and other motivators.
The campaign raised more than $100K
Mobile-friendly forms that accept Apple Pay and Google Pay made it easier than ever for donors to give—and they did.
The advancement team continued to leverage GC Social Fundraising all year long
On the heels of their Giving Day success, SU launched an athletics campaign, a student emergency fund appeal, and two record-breaking mask campaigns—including one that garnered gifts from 400 LYBUNTs.
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